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Sunrise’s new dawn with Natalie Barr

By SEVEN

The Seven Network is thrilled to announce Natalie Barr as the new co-host of Australia’s #1 breakfast show, Sunrise.

Barr has been an integral part of the Sunrise family for the past 18 years and begins her new role alongside Kochie from Monday.

Sunrise has been my work family for 18 years and while I’ve absolutely loved my role as newsreader, I’ve now been given the chance to move half a metre along the desk closer to Kochie and give something new a try.

I like to think of it as, same same but different. I can’t wait!

Natalie Barr

Nat has been there every step of the way as we’ve evolved Sunrise over the past 18 years.

Our viewers know Nat is way more than just a newsreader. For years she has always stepped up as a co-host, filling in for Sam and I, and spent much of last year leading our coverage of the COVID pandemic.

We all love her wicked sense of humour and no-nonsense approach to life. Nat and I have always had a very close relationship – I’ve seen her sons grow into fine young men, walked The Kokoda Track with her husband, Drew, and her mum Julie is so gorgeous. Nat is a wonderful person, with a wonderful family, and I can’t wait to sit alongside her as we continue to evolve Sunrise.

David Koch, Sunrise co-host

We have an incredibly strong team at Sunrise and I’m delighted that Nat has agreed to step up into this new role.

Sunrise is a very important part of many Australians’ days. It’s been the #1 breakfast show for many years and I know that Nat, Kochie and the rest of the team will continue to take it from strength to strength.

James Warburton, Seven West Media Managing Director and Chief Executive Officer

Be watching Sunrise, live from 5.30am weekdays on Channel 7 and 7plus

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7NEWS.com.au launches Happening Now

By 7NEWS

Australian-first ‘made for mobile’ brekky show

7NEWS.com.au – Australia’s #1 online news service for under 40s – has announced an all-new, Australian-first ‘made for mobile’ vertical format digital breakfast program, Happening Now, that launched 7am AEDT Monday.

Produced in 7NEWS.com.au’s custom-built digital studio at Channel 7’s studios in Martin Place, Happening Now will cover the biggest headlines of the day you need to know and must-watch video.

The snappy, convenient five-minute episodes will be available weekdays from 7am AEDT via your local 7NEWS Facebook and Instagram pages, the 7NEWS Australia YouTube channel and 7NEWS.com.au, purpose-produced in vertical format to be viewed on a smartphone device from anywhere – the train, bus, in your kitchen, on the treadmill or from bed.

The launch of Happening Now follows the success of 7NEWS.com.au’s The Latest on Facebook Watch, Australia’s #1 – and one of the world’s most-watched – digital news show having amassed a staggering 400 million views and counting.

We’re incredibly grateful to our global community for making The Latest on Facebook Watch so successful, it’s now time to add to the family.

Happening Now is the first of its kind in Australia, a ‘made for mobile’ vertical video breakfast show, the cool new format will come to wherever you are.

Phil Goyen, 7NEWS.com.au Executive Producer

Seven West Media and Facebook set up new partnership

By 7NEWS, SEVEN, Seven West Media

Seven West Media (ASX: SWM) today announced it has signed a Letter of Intent to provide news content to Facebook.

The LOI is subject to signing a long-form agreement between the two companies, expected to be executed over the following 60 days. Seven West Media will provide more details following the execution of the agreement.

The establishment of this new partnership with Facebook is a significant move for our business and reflects the value of our original news content across our successful metropolitan and regional broadcast, digital and print properties.

On 15 February we announced a LOU for a partnership with Google, to provide news content to the Google Showcase product.

Together, the two announcements are a strong recognition of the quality and credibility of our leading news brands and entertainment, and will enable us to continue to build our digital platform.

These partnerships would not have been possible without the leadership and vision of Prime Minister Scott Morrison, the Chair of the Australian Competition and Consumer Commission, Rod Sims, Treasurer Josh Frydenberg and Communications Minister Paul Fletcher, and we thank them.

Kerry Stokes AC, Seven West Media Chairman

Like our new, market-leading partnership with Google, our agreement with Facebook is an important part of the strategy to transform our company and build Australia’s leading news and entertainment content business.

Both agreements are a significant step forward for Australian news media and are a clear acknowledgement by all parties of the value and importance of original news content.

James Warburton, Seven West Media Managing Director and Chief Executive Officer

We are pleased to confirm our investment through a Letter of Intent with our partners from Seven West Media. This agreement brings the premium news content Seven produces from its newsrooms across Australia to Facebook. We have always been committed to supporting journalism and our agreement today continues our work with the news community in Australia.

Will Easton, Managing Director of Facebook Australia and New Zealand

This release has been authorised to be given to the ASX by the Managing Director and CEO of Seven West Media Limited.

Nicole Bence Appointed Chair of IAB Australia Board

By SEVEN, Seven West Media

Nicole Bence, Network Digital Sales Director at Seven West Media, has been appointed Chair of the IAB Australia Board, effective immediately.

Ms Bence succeeds Matt Rowley, CEO of Pedestrian Group, who has been Chair since January 2019. She has been a member of the IAB Australia Board since 2020.

As Chair, Ms Bence will work closely with IAB Australia CEO, Gai Le Roy, on initiatives and programs to address key industry matters.

It has been a delight working with Matt over the last two years driving some amazing initiatives including diversifying the board as well as significantly expanding the member base. Nicole is a passionate leader with such a strong knowledge of digital media and data, but she is also a true cross media leader. Nicole will lead the Board into what is an incredibly busy and important time for the digital advertising industry.

Gai Le Roy, IAB Australia CEO

It’s a great privilege to take on the Chair role at IAB Australia and I’m very excited to have the opportunity to build on Matt’s great work. IAB Australia’s key purpose to grow sustainable and diverse investment in digital advertising in Australia has never been more important. The digital advertising and technology ecosystem is changing rapidly and constantly, and I’m honoured to be able to play a part in its evolution and growth. One of my key priorities is to champion the power and efficacy of digital advertising. A trusted, robust and effective measurement metric, with standards that inspire confidence across the entire media and marketing sector, is critical for our industry.

Nicole Bence, Network Digital Sales Director at Seven West Media

Seven West Media and Google strike long-term partnership

By 7NEWS, SEVEN, Seven West Media

Seven West Media (ASX: SWM) today announced it has entered into a LOU to form a long-term partnership with Google to provide news content to the Google Showcase product which launched in Australia in early February.

The agreement will be subject to executing a long form agreement within the next 30 days.

This is a great outcome for Seven West Media and for Google. Our new partnership recognises the value, credibility and trust of our leading news brands and entertainment content across Seven and West Australian Newspapers.

I’d like to thank Prime Minister Scott Morrison and the Chair of the Australian Competition and Consumer Commission, Rod Sims, with particular recognition of Treasurer Josh Frydenberg, who has been instrumental in the outcome of this ground-breaking agreement.

Their outstanding leadership on the implementation of the proposed News Media Bargaining Code has resulted in us being able to conclude negotiations that result in fair payment and ensure our digital future.

The negotiations with Google recognise the value of quality and original journalism throughout the country and, in particular, in regional areas.

Google is to be congratulated for taking a leadership position in Australia and we believe their team is committed to the spirit of the proposed code.

Kerry Stokes AC, Seven West Media Chairman

We are proud to support original, trusted, and quality journalism and are excited to welcome Seven West Media today as a major Australian publishing partner to join Google News Showcase.

Seven West Media is one of Australia’s leading integrated media companies across broadcast, print and digital news and joins with 21 publications across a variety of titles as diverse as The West Australian, 7NEWS, PerthNow, the Albany Advertiser, the Geraldton Guardian and the Broome Advertiser.

Our partnership with Seven West Media sees us make a substantial investment in the future of journalism not just across the metropolitan areas, but importantly in regional areas too where titles like the Kalgoorlie Miner and the Harvey-Waroona Reporter are at the heart of the local community.

Showcase has been very well received since its launch in Australia a little over a week ago with our publisher partners receiving one million views of their content in just eight days, demonstrating that Showcase offers a constructive path forward for publishers, readers, and Google.

Mel Silva, Managing Director for Google Australia and New Zealand

Seven West Media Managing Director and CEO, James Warburton, welcomed today’s announcement.

This is another significant step in Seven West Media’s transformation journey.

Google recognises the strength of our audiences through our engaging content and leading platforms. We are excited to be partnering with them as we pursue the next stage of our strategy.

James Warburton, Seven West Media Managing Director and CEO

Seven West Media will advise more details following the execution of the long form agreement.

This release has been authorised to be given to ASX by the Managing Director and CEO of Seven West Media Limited.

Sunrise and The Morning Show

Sunrise and The Morning Show on top

By 7NEWS, SEVEN

#1 in ratings year and #1 as summer starts

Fresh from winning the 2020 ratings battle, Sunrise and The Morning Show’s dominance of breakfast and morning TV is rolling into summer.

Last week Sunrise was the #1 breakfast TV program with an average 448,000 viewers nationally and a big lead over its nearest rival. The Morning Show also claimed the #1 spot, with 215,000 viewers nationally.

Eleven share points greater than its nearest commercial rival. A staggering result for Sunrise in 2020, maintaining the record ratings of 2019, reflecting how Australia chose to wake up and get their news and information.

From 5.30am through to 9am and then The Morning Show through to 11.30am, our teams delivered the most watched daily six hours of live television across the country every morning of every week. In television nothing can be taken for granted, least of all a trusting and expanding audience.

Craig McPherson, Network Director of News and Public Affairs

This has been a year like no other. Bringing breaking news to viewers has been a logistical challenge, but it has also never been more crucial. We are grateful to Australia for trusting Sunrise in even larger numbers during these times. I thank Kochie, Sam, Nat, Beretts, Eddy, Sam Mac and the entire team behind the cameras for their hard work and their dedication. Most importantly, thank you for watching.

Michael Pell, Executive Producer, Sunrise

In a trying year, the true test of a program is the loyalty of its viewers. To remain #1 for 13 years is more than an achievement – it’s a privilege, and one Larry, Kylie and the team don’t take for granted. We can’t wait to be back in 2021.

Sarah Stinson, Executive Producer, The Morning Show,

2020 highlights

SUNRISE:

  • • #1 breakfast TV program nationally and in Sydney, Melbourne, Queensland, Adelaide and Perth
  • • Won every day of the survey year, for the second year in a row
  • • Averaged 480,000 daily viewers nationally, 279,000 in the capital cities
  • • Reached over 2.5 million national viewers on average each week
  • • Increased audience year-on-year
  • • Double-digit audience growth in Sydney across key demographics
  • • Dominated key demographics including 25 to 54s, 18 to 49s and shoppers

THE MORNING SHOW:

  • • #1 morning TV program nationally and in all capital cities
  • • Won its timeslot for survey year
  • • Averaged 252,000 daily viewers nationally, 151,000 in the capital cities
  • • Reached 1.75 million national viewers on average each week
  • • Up 5% on 2019 in 25 to 54s, up 8% in 16 to 39s, up 13% in total people
  • • Dominated key demographics including 25 to 54s, 18 to 49s and shoppers

Get involved:
Facebook @Sunrise @morningshowon7
Twitter @sunriseon7 @morningshowon7
Instagram sunriseon7 morningshowon7
#SunriseOn7 #TMS7
7plus

Source: OzTAM (Metro), RegionalTAM (Comb. Agg Markets). Combined/National: Metro + Regional. W/C 29/11/2020. Network National Reach estimate based on Metro + Regional for minimum of 5 consecutive minutes of Sunrise/TMS (includes Early/Late/Weekends) viewed on Seven Network. Average audience based on Sunrise/Today, TMS/Today-Extra (excludes Early, Late, Weekends). Data: Overnight

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