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There’s no other place footy fans want to be than on Seven, your home of footy

The dominant footy code and Australia’s #1 winter sport. The AFL leads viewing Thursdays through to Sundays from March to September, engaging more Aussies weekly than any other domestic sport.

The biggest games of the home and away AFL and AFLW seasons weekly, along with all finals, and the Brownlow and Toyota AFL Grand Final live, free and exclusive across the screens of Seven.


14.4 million Australians

Reached through AFL on Seven across our AFL and AFLW coverage.

Plus more than 570,000 fans across 7AFL’s social handles.

Football’s best commentary team

Football’s #1 commentary team is primed and ready to bring fans an epic 2024 AFL season in what is set to be an incredibly close race to September. Some of the game’s modern-day giants are joining the 7AFL family to bring Australians all the action live and free.

Seven welcomes back football’s star-studded line-up in 2024, including the game’s best group of callers: Brian Taylor, James Brayshaw, Alister Nicholson, Jason Bennett and Luke Darcy.

Australian football trailblazer and two-time AFLW Best and Fairest winner, Erin Phillips, will join Seven’s AFL broadcast in a weekly expert field commentary role. Also joining Seven’s match day broadcast team as an expert commentator is Premiership captain and the game’s most experienced Finals Series player, Joel Selwood.

Expert commentators Luke Hodge, Abbey Holmes, Matthew Richardson, Shaun Burgoyne, Jobe Watson, Dale Thomas, Tim Watson, Cameron Ling, Nathan Jones and Chris Johnson are also back, while Jude Bolton, Mark Soderstrom, Ryan Daniels, Nigel Carmody and Campbell Brown round out football’s best commentary team.

See how other advertisers have worked with Seven to kick goals on our AFL and AFLW coverage

Screens of Seven

7AFL to ignite in 2025

Footy fans will experience the massive game changer at the end of the 2024 season when Seven’s new digital AFL rights kick in with exclusive coverage of the Brownlow Medal and the Toyota AFL Grand Final. And then, for the first time, all Australians will have live and unrestricted digital access to the nation’s favourite sport, week in, week out. It’s going to be massive!

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