Tag

Supercars

Bathurst 1000 roars to 1.28 million viewers

By 7SPORT, SPORT

Reaches 4.1 million, audience jumps on 2020

The Seven Network’s coverage of the Repco Bathurst 1000 from Mount Panorama was a hit with television audiences yesterday, as over 4.1 million viewers tuned into the turbo-charged action on Channel 7 and 7mate.

Seven’s live and free coverage of the high-octane race averaged 1.28 million total viewers nationally, as Chaz Mostert and Lee Holdsworth became the new Kings of the Mountain in their first drive together. It was the 35th win at Bathurst for Holden and the first for Walkinshaw Andretti United in its current guise.

The unforgettable action reached new heights in 2021, with the Race average broadcast audience up 11.2% across the capital cities on Network 10’s coverage in 2020, and the Podium up 24.1% on last year.

More than three-quarters of the people who watched the race on television watched it on Seven, while more than 18.6 million minutes were streamed on 7plus, which grabbed a 64% share of live streaming yesterday.

Supercars Championship: Bathurst 1000 Podium:

  • 1.37 million viewers (linear and BVOD) nationally
  • 816,000 capital city viewers
  • #1 across its timeslot in total people and 25 to 54s
  • Linear viewing up 24.1% in total people on 2020, up 10.2% in 25 to 54s
  • Reached 1.83 million viewers nationally, 1.13 million across the capital cities

Supercars Championship: Bathurst 1000 Day 3 Race:

  • 1.28 million viewers (linear and BVOD) nationally
  • 747,000 capital city viewers
  • #1 across its timeslot in total people and 25 to 54s
  • 65% commercial audience share in total people
  • 77% commercial audience share in men 25 to 54
  • Linear viewing up 11.2% in total people on 2020
  • Reached 3.49 million viewers nationally, 2.22 million across the capital cities
  • Seven delivered 76% of the total Race audience on Sunday

7plus:

  • 7plus streamed 18.6 million minutes of Supercars on Sunday
  • 7plus had a dominant 64% commercial share in live streaming on Sunday and 51% in BVOD

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Seven’s massive week of sport

By 7SPORT, SPORT

Bathurst 1000 from 10.30am Friday, BBL starts Sunday, The Ashes start Wednesday

Australia, start your engines, because one of the best-ever weeks of live and free sport awaits on the Seven Network, starting this Friday when our nation’s greatest motorsport event, the Repco Bathurst 1000, roars into action.

The Bathurst 1000 is the jewel in the crown of the world’s premier touring car championship, Supercars, and Seven will bring fans three full days of high-octane action from Mount Panorama.

Seven’s live and free coverage starts at 10.30am AEDT Friday on Channel 7, 7mate and 7plus, and will feature the first twilight finish in Bathurst 1000 history, with the iconic 161-lap race set to come to a thrilling conclusion on Sunday evening. Seven’s broadcast of the all-important final day at Mount Panorama starts at 8.30am AEDT Sunday on Channel 7 and 7plus.

The Bathurst 1000 is just the start of Sunday’s unmissable sporting action on Seven. Not long after the chequered flag has come down at Mount Panorama, an epic new season of Big Bash League will kick off, when the competition’s reigning champions, Sydney Sixers, take on bitter rivals Melbourne Stars at 7.30pm AEDT on Channel 7 and 7mate.

Three days later, Test cricket’s most revered contest, the Ashes, begins when the game’s oldest rivals, Australia and England, renew hostilities on day one of the much-anticipated First Test at the Gabba. Seven’s coverage begins at 10.00am AEDT next Wednesday, 8 December, on Channel 7 and 7mate.

The Repco Supercars Championship has been building all year to this week at Australian motorsport’s spiritual home, Mount Panorama, where recently crowned 2021 champion Shane van Gisbergen will look to cap a brilliant season with a second consecutive Bathurst 1000 victory alongside co-driver Garth Tander.

This Sunday, for the very first time on a free-to-air broadcast of the Bathurst 1000, fans in the capital cities won’t miss a second of the great race as Seven’s coverage continues uninterrupted during commercial breaks via cutting-edge picture-in-picture (PiP) technology.

Seven’s Bathurst coverage will be led by a star-studded commentary team featuring two of Australia’s premier sport broadcasters, Mark Beretta and Abbey Gelmi, along with rising star Jack Perkins, who will provide expert comments in between competing in the Bathurst 1000 alongside co-driver Will Brown.

Highly respected motorsport journalist Chris Stubbs will have all the latest from Pit Lane, while fan favourites Brad Hodge and Emma Freedman will bring viewers all the colour, excitement and atmosphere from Mount Panorama.

Motorsport icons Neil Crompton and Mark Skaife will also be part of the telecast, while the ever-popular Mark Larkham will report from Pit Lane.

It’s already been a massive year of sport on Seven, but this week should be the biggest yet.

The Bathurst 1000 is without question the pinnacle of Australian motorsport and Seven will bring fans all the very best action from Mount Panorama across three full days of adrenaline-charged live and free racing, starting from this Friday.

When Supercars’ thrilling 2021 season finishes on Sunday evening, the Summer of Cricket takes over straight away. An electrifying new season of BBL kicks off on Sunday night with a blockbuster Sixers v. Stars clash, then Test cricket’s ultimate contest, the Ashes, gets underway next Wednesday at the Gabba. Strap yourself in now because this is just the start of the hottest summer ever on Seven.

Lewis Martin, Managing Director Seven Melbourne and Head of Network Sport

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Supercars return home in triumph

By 7SPORT, SPORT

Bathurst 500 up 28% from 2020

Seven captures 80% of all TV viewers

The Seven Network’s multi-platform coverage of the Supercars Repco Mount Panorama 500 in Bathurst on the weekend was a big winner with sports fans around the country.

The return of Supercars to its natural home on Channel 7 and 7mate reached 2.34 million Australians across Saturday and Sunday.

Seven’s average TV audience was up 28% on the opening round of the Supercars Championship last year. 

In addition to the huge broadcast audience, the ad-free live-streamed coverage of the race on 7plus – Australia’s #1 commercial free-to-air BVOD platform – was a hit. More than four million minutes were streamed across the weekend, including 978,000 for yesterday’s race.

Eighty per cent of all TV viewers for Supercars on Saturday and Sunday tuned into Seven, and Seven had 296% more viewers than pay TV across the weekend*.

On Sunday, an average of 540,000 people nationally tuned in to watch Shane van Gisbergen complete a clean sweep of the weekend with a dominant victory in Race 2.

In the capital cities, yesterday’s race drew 290,000 viewers and was #1 in its timeslot among 25 to 54s, men 25 to 54 and total people.

The Saturday race recorded 520,000 viewers nationally and 286,000 in the capital cities, ranking #1 in its timeslot.

Audience highlights, Sunday race:

  • • National audience reach across the day: 1.72 million
  • • National average broadcast audience for race 2: 540,000
    • • Up 12% on race 2, round 1, 2020
  • • #5 program nationally in men 25 to 54, #9 in 25 to 54s
  • • Capital city average broadcast audience for race 2: 290,000
    • • Up 6% on race 2, round 1, 2020
  • • Regional average broadcast audience for race 2: 249,000
    • • Up 19% on race 2, round 1, 2020
  • • Capital city timeslot rankings: #1 in men 25 to 54, #1 in 25 to 54s, #1 in total people for race 2

Audience highlights, Saturday race:

  • • National audience reach across the day: 1.64 million
  • • National average broadcast audience for race 1: 520,000
    • • Up 34% on race 1, round 1, 2020
  • • #1 program nationally in men 25 to 54, #4 in 25 to 54s, #9 in total people
  • • Capital city average broadcast audience for race 1: 286,000
    • • Up 28% on race 1, round 1, 2020
  • • Regional average broadcast audience for race 1: 234,000
    • • Up 43% on race 1, round 1, 2020
  • • Capital city timeslot rankings: #1 in men 25 to 54, #1 in 25 to 54s, #1 in total people
  • for race 1

The Repco Mount Panorama 500 was the first of six blockbuster Supercars events on Seven and 7plus in 2021. The rest of the year will bring:

  • • Darwin Triple Crown, Hidden Valley Raceway, 19-20 June
  • • NTI Townsville, Reid Park Street Circuit, 10-11 July
  • • Sydney SuperNight, Sydney Motorsport Park, Eastern Creek, 21-22 August
  • • Repco Bathurst 1000, Mount Panorama Motor Racing Circuit, 8-10 October
  • • Season finale: Gold Coast, Surfers Paradise Street Circuit, 4-5 December

Highlights from the other races of the 2021 Supercars Championship will be replayed on Seven and 7plus the same day of the race.

*Foxtel and Foxtel Go only as Kayo numbers are not officially measured
Source: OzTAM (Metro FTA, National STV and BVOD), RegionalTAM (Comb. Agg markets, incl WA). Round 1 2021 v Round 1 2020.

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