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Super Cars

Supercars return home in triumph

By 7SPORT, SPORT

Bathurst 500 up 28% from 2020

Seven captures 80% of all TV viewers

The Seven Network’s multi-platform coverage of the Supercars Repco Mount Panorama 500 in Bathurst on the weekend was a big winner with sports fans around the country.

The return of Supercars to its natural home on Channel 7 and 7mate reached 2.34 million Australians across Saturday and Sunday.

Seven’s average TV audience was up 28% on the opening round of the Supercars Championship last year. 

In addition to the huge broadcast audience, the ad-free live-streamed coverage of the race on 7plus – Australia’s #1 commercial free-to-air BVOD platform – was a hit. More than four million minutes were streamed across the weekend, including 978,000 for yesterday’s race.

Eighty per cent of all TV viewers for Supercars on Saturday and Sunday tuned into Seven, and Seven had 296% more viewers than pay TV across the weekend*.

On Sunday, an average of 540,000 people nationally tuned in to watch Shane van Gisbergen complete a clean sweep of the weekend with a dominant victory in Race 2.

In the capital cities, yesterday’s race drew 290,000 viewers and was #1 in its timeslot among 25 to 54s, men 25 to 54 and total people.

The Saturday race recorded 520,000 viewers nationally and 286,000 in the capital cities, ranking #1 in its timeslot.

Audience highlights, Sunday race:

  • • National audience reach across the day: 1.72 million
  • • National average broadcast audience for race 2: 540,000
    • • Up 12% on race 2, round 1, 2020
  • • #5 program nationally in men 25 to 54, #9 in 25 to 54s
  • • Capital city average broadcast audience for race 2: 290,000
    • • Up 6% on race 2, round 1, 2020
  • • Regional average broadcast audience for race 2: 249,000
    • • Up 19% on race 2, round 1, 2020
  • • Capital city timeslot rankings: #1 in men 25 to 54, #1 in 25 to 54s, #1 in total people for race 2

Audience highlights, Saturday race:

  • • National audience reach across the day: 1.64 million
  • • National average broadcast audience for race 1: 520,000
    • • Up 34% on race 1, round 1, 2020
  • • #1 program nationally in men 25 to 54, #4 in 25 to 54s, #9 in total people
  • • Capital city average broadcast audience for race 1: 286,000
    • • Up 28% on race 1, round 1, 2020
  • • Regional average broadcast audience for race 1: 234,000
    • • Up 43% on race 1, round 1, 2020
  • • Capital city timeslot rankings: #1 in men 25 to 54, #1 in 25 to 54s, #1 in total people
  • for race 1

The Repco Mount Panorama 500 was the first of six blockbuster Supercars events on Seven and 7plus in 2021. The rest of the year will bring:

  • • Darwin Triple Crown, Hidden Valley Raceway, 19-20 June
  • • NTI Townsville, Reid Park Street Circuit, 10-11 July
  • • Sydney SuperNight, Sydney Motorsport Park, Eastern Creek, 21-22 August
  • • Repco Bathurst 1000, Mount Panorama Motor Racing Circuit, 8-10 October
  • • Season finale: Gold Coast, Surfers Paradise Street Circuit, 4-5 December

Highlights from the other races of the 2021 Supercars Championship will be replayed on Seven and 7plus the same day of the race.

*Foxtel and Foxtel Go only as Kayo numbers are not officially measured
Source: OzTAM (Metro FTA, National STV and BVOD), RegionalTAM (Comb. Agg markets, incl WA). Round 1 2021 v Round 1 2020.

Seven’s Supercars team revs up

By 7SPORT

Mark Beretta headlines live and free coverage

Motorsport fans will be the big winners in 2021 after the Seven Network today unveiled a fresh and exciting new commentary team for this year’s Supercars Championship.

Leading sports broadcaster Mark Beretta will headline Seven’s live and free motorsport coverage this year, as the network makes its long-awaited return to Supercars, starting with the Mount Panorama 500 at Bathurst on 27-28 February.

Co-hosting Seven’s coverage at Bathurst will be Abbey Gelmi, making her Supercars debut after playing a key role in the network’s sport coverage in recent years.

The other fresh faces Seven will unveil at Bathurst include:

  • • Australian Rally Champion Molly Taylor, who will work alongside fan favourite Mark Larkham in pit lane
  • • Long-time Supercars driver Jack Perkins – son of motorsport legend Larry Perkins – who will provide expert commentary
  • • Australian cricket great and motorsport lover Brad Hodge, who will bring fans all the colour, excitement and characters at Mount Panorama

Motorsport icons Neil Crompton, Mark Skaife, Craig Lowndes and Garth Tander will also be part of the coverage, along with Charli Robinson.

We’re counting down the days until the world’s greatest touring car championship returns to where it belongs, on Seven and 7plus.

We are rapt to bring all Australians the passion, intensity, chaos and sheer excitement of V8 racing, with a fresh new commentary team that will give our new era of motorsport coverage a dynamic edge.

There’s no better way to get things started than at Bathurst, the spiritual home of Australian motorsport.

Lewis Martin, Managing Director Seven Melbourne and Head of Network Sport

The Mount Panorama 500 is the first of six races in 2021 that will be broadcast live and free on Seven and live-streamed on 7plus. The season’s highlight comes in October when Supercars returns to Mount Panorama for the iconic Bathurst 1000.

Highlights from the other races of the Supercars Championship will be replayed on Seven and 7plus the same day of the race.

Supercars returns to Seven from 27 February
Mount Panorama 500 on Channel 7, 7mate and 7plus

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