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Farmer Wants A Wife

Looking for real love? Ask a farmer’s wife!

By Kickstart 2022, SEVEN

Samantha Armytage guest stars on Farmer Wants A Wife

The Seven Network today announced that acclaimed journalist and presenter, Samantha Armytage, will join Farmer Wants A Wife as a special guest when Australia’s favourite bush fairy-tale returns to Channel 7 and 7plus in 2022.

Having grown up on a farm and after finding her own happily-ever-after with farmer husband Richard, Sam will join host Natalie Gruzlewski across the new season to help the farmers and ladies on their road to finding real love.

The new season will include “Sam’s Choice”, with Sam introducing each farmer to a new lady based on her own expertise and experience.

I’m thrilled to be joining Farmer Wants A Wife in 2022. I’ve always been a huge fan of the show and of country people, and I know first-hand that falling in love with a farmer is just about the most wonderful thing you can do.

Samantha Armytage

Helping Farmer Andrew find true love with Jess this year is what this show is all about. It’s pure joy to be in the room when our farmers and ladies meet, to see the farmers’ sheepish smiles when they meet a woman who could be the one. I can’t wait to start our next adventure across beautiful regional Australia with our five new farmers.

Natalie Gruzlewski

Seven’s Network Director of Programming, Angus Ross, said: “It’s fantastic to welcome Sam back to our screens. Farmer Wants A Wife has been such a hit with audiences because of its heart and Natalie’s earnest mission to help farmers find the love of their lives. Given Sam’s new life on the farm, she’s in the perfect position to share a snapshot of what farm life could look like for the ladies.”

The 2021 season of the hit series scored an average total audience of 1.41 million. Farmer Wants A Wife is a Fremantle Australia and Eureka Productions co-production for the Seven Network.

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Farmer Wants A Wife Reunion: Real love, surprises and secret revelations

By SEVEN

Which Farmer’s love is still burning bright?

The unmissable Farmer Wants A Wife Reunion is just around the corner, premiering 7.30pm Wednesday, 11 August, after the Olympics.

Join host Natalie Gruzlewski as she sits down with Farmers Will, Andrew, Matt, Sam and Rob to find out who is still in love, who has found their happily ever after and whether another Farmer wedding is on the horizon!

Each of our five lonely Farmers opened their hearts in the hope of finding the one. Thousands of single ladies applied to meet them, and each Farmer chose five ladies to embark on a once in a lifetime opportunity. Over six weeks, these ladies got to know their Farmer on their beloved farm.

Farmer Will chose 32-year-old nurse Jaimee to share his life. Despite forming bonds with lots of his ladies, Farmer Matt’s heart was broken when 25-year-old executive assistant Tara left his farm before realising her mistake. Following his heart, he chose Tara to start a life with.

Youngest Farmer Sam was smitten with 24-year-old oncology nurse Mackenzie and 24-year-old student nurse Allanah from the start, and despite having strong feelings for both, he bowed out early on his search for love. Our man from Snowy River, Farmer Rob, said goodbye to his chosen ladies and hello to four new love interests, but decided the lightning bolt had failed to strike on both occasions.

For Farmer Andrew however, it was love at first sight when he met 27-year-old community relations worker Jess.

The Farmer Wants A Wife Reunion is here. Join host Natalie Gruzlewski and Farmers Will, Andrew, Matt, Sam and Rob for a night of surprises, secret revelations and, of course, real love.

Farmer Wants A Wife Reunion – 7.30pm 11 August on Channel 7 and 7plus after the Olympics

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Farmer Wants A Wife wins hearts across all screens

By SEVEN

Real love burned bright on the Seven Network this year as the latest season of Farmer Wants A Wife won hearts and viewers across Australia.

The nation’s favourite bush fairy-tale rounded up huge audiences on broadcast and online throughout the series, as viewers were captivated by the farmers’ search for true love.

Last night, 1.41 million viewers nationally, including 853,000 in the capital cities, watched Farmer Wants A Wife – Finale. The finale dominated its timeslot in total people.

Broadcast for the first time across Seven and 7plus, the 2021 season of Farmer Wants A Wife averaged a total audience across linear TV and BVOD of 1.38 million and reached close to 6 million people.

The launch episode had a total audience of 1.53 million, helping lift its timeslot audience 13% year-on-year.

Across the series, Farmer Wants A Wife ranked #1 in its timeslot in total people and women.

Hosted by Natalie Gruzlewski, Farmer Wants A Wife was a hit across all screens. Its average time-shifted and BVOD audience were 89,000 and 163,000 respectively.

BVOD alone added 14% to the total audience, and 23% in 25 to 54s.

On 7plus, more than 128 million minutes of Farmer Wants A Wife were streamed in 2021, with a massive average audience of 163,000 every episode.

In 2021, Farmer Wants A Wife was once again a must-see show as audiences connected with real love and real stories. This year, the series hit new heights on 7plus, with huge audiences falling in love with the show online and helping it become Australia’s second biggest VOD show since its season launch.

Farmer Wants A Wife’s success has set us up to deliver huge, engaged audiences for our upcoming and unmissable coverage of the Olympic Games Tokyo 2020 and is further evidence of the success of our content-led growth strategy.

Angus Ross, Seven’s Network Director of Programming

A new season of Farmer Wants A Wife for 2022 was announced earlier this month and casting is underway.

Farmer Wants A Wife is a Fremantle and Eureka Productions co-production for the Seven Network.

Farmer Wants A Wife by the numbers:

  • • National total audience (includes overnight, time-shifted and BVOD audience): 1.38 million
  • • Capital city total TV audience (overnight, time-shifted and national BVOD audience): 925,000
  • • National average broadcast audience: 1,205,000
  • • Capital city average broadcast audience: 755,000
  • • Average time-shifted audience: 89,000
  • • 7plus average BVOD audience: 163,000 (7 day)
  • • Timeslot rankings: #1 in total people and women
  • • 128.7 million minutes streamed
  • • 28.3 million social media impressions
  • • 6.3 million social video views
  • • 2.3 million social media interactions

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Real love set to return in 2022

By SEVEN

As the new season of Farmer Wants A Wife wins hearts and audiences around the country, the Seven Network is pleased to announce it has commissioned a new season of the hit series for 2022.

The return of Farmer Wants A Wife to screens last year – for the first time on Seven and 7plus – was an immediate hit with viewers and this year’s bush fairy-tale has once again captivated the nation.

Since it launched on 4 July, the 2021 season has scored an average total audience across linear TV and BVOD of 1.35 million and reached more than 4 million people. The launch episode has a total audience of 1.53 million.

Hosted by Natalie Gruzlewski, this year’s search for love by our rural Romeos – Matt, Andrew, Sam, Will and Rob – has lifted Seven’s television timeslot audience. The 2021 season is also a hit on social media, with 15 million impressions, 7.3 million video views and 1.3 million interactions.

Once again, Australians are hooked on Farmer Wants A Wife and the journey of our five farmers as they look for love in all the right places.

Farmer Wants A Wife has been a key part of our content-led growth strategy over the past year or so. It makes perfect sense to bring the show back in 2022, with a whole new batch of farmers and their potential partners.

Angus Ross, Seven’s Director of Network Programming

With 170 marriages, one long-term relationship and 387 beautiful farmer babies worldwide, Farmer Wants A Wife is the world’s most successful dating show. In Australia alone, the series has resulted in nine marriages, one long-term relationship and 23 babies – and that is even before this year’s season concludes.

Farmer Wants A Wife is a Fremantle and Eureka Productions co-production for the Seven Network.

We are thrilled to be teaming up with Seven and Eureka again to watch Natalie play Cupid and help our Aussie farmers find love, happiness and finally break their droughts in terms of love once and for all.

Jonathon Summerhayes, Fremantle Director of Programming

Farmer Wants A Wife continues to win the hearts of audiences across Australia and we can’t wait to follow a crop of new farmers on their quest for romance.

Chris Culvenor, Eureka Productions Co-CEO

Casting for the next season is open now at https://farmerwantsawife.com.au

Farmer Wants A Wife continues 7.30pm Sunday to Wednesday on Channel 7 and 7plus

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Real love is back, this Sunday

By SEVEN

Australia’s number #1 dating show returns to Seven and 7plus

Australia, the wait is over. Five hard-working Aussie farmers are ready to start their search for eternal love when the nation’s #1 dating show, Farmer Wants A Wife, returns at 7.00pm this Sunday on Channel 7 and 7plus.

Everyone’s favourite bush fairy-tale will see Farmer Matt (26, Orbost, Victoria), Farmer Andrew (30, Delegate, NSW), Farmer Sam (24, Canowindra, NSW), Farmer Will (39, Longwood, Victoria) and Farmer Rob (40, Snowy Mountains, NSW) looking for love in all the right places.

From thousands of single women who saw their profiles online, our Farmers will choose eight ladies to meet, before inviting five of them back to their beloved farm. 

Hosted by Natalie Gruzlewski, Farmer Wants A Wife is more romantic than ever this year, with dream overnight dates, luxury country getaways and spectacular group get-togethers, setting the stage for life-changing love stories to blossom. But will romance be enough for the reality of life on the farm? 

More than one of our rural Romeos will find love. But the road to love, of course, is never smooth and our farmers will be under pressure as these independent women tell their prospective partners precisely what they expect from a relationship.

With 170 marriages, one long-term relationship and 387 beautiful farmer babies worldwide, Farmer Wants A Wife is the world’s most successful dating show. In Australia alone, the series has resulted in nine marriages, one long-term relationship and 23 babies.

Natalie said: “Farmer Wants A Wife is the real deal. It’s authentic and has a whole lot of heart. The farmers have the opportunity to choose and decide who they date. They are there to find love and genuinely ready to settle down.”

Let the road to true love begin!

Farmer Wants A Wife is a Fremantle and Eureka co-production for the Seven Network.

Farmer Wants A Wife premieres 7.00pm this Sunday, continues 7.30pm Monday to Wednesday on Channel 7 and 7plus

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