7NEWS.com.au launches Happening Now


Australian-first ‘made for mobile’ brekky show

7NEWS.com.au – Australia’s #1 online news service for under 40s – has announced an all-new, Australian-first ‘made for mobile’ vertical format digital breakfast program, Happening Now, that launched 7am AEDT Monday.

Produced in 7NEWS.com.au’s custom-built digital studio at Channel 7’s studios in Martin Place, Happening Now will cover the biggest headlines of the day you need to know and must-watch video.

The snappy, convenient five-minute episodes will be available weekdays from 7am AEDT via your local 7NEWS Facebook and Instagram pages, the 7NEWS Australia YouTube channel and 7NEWS.com.au, purpose-produced in vertical format to be viewed on a smartphone device from anywhere – the train, bus, in your kitchen, on the treadmill or from bed.

The launch of Happening Now follows the success of 7NEWS.com.au’s The Latest on Facebook Watch, Australia’s #1 – and one of the world’s most-watched – digital news show having amassed a staggering 400 million views and counting.

We’re incredibly grateful to our global community for making The Latest on Facebook Watch so successful, it’s now time to add to the family.

Happening Now is the first of its kind in Australia, a ‘made for mobile’ vertical video breakfast show, the cool new format will come to wherever you are.

Phil Goyen, 7NEWS.com.au Executive Producer

Don’t get caught missing Ultimate Tag


The games begin 7.00pm Sunday, 7 March

The fastest game on the planet is almost here. The Seven Network today confirmed Ultimate Tag will premiere 7.00pm Sunday, 7 March.

If you think you know the game of tag, think again – Ultimate Tag turns the childhood game into a turbocharged tournament between Players and Pro Taggers. Players must run, spin, dodge, tumble and dive their way through huge obstacle courses with the simple goal: Don’t. Get. Caught!

The elite Pro Taggers, whose job it is to stop the Players at every turn, are the fittest, fastest and fiercest athletes in Australia. With backgrounds including world champions, parkour icons, sprinters, gymnasts and martial arts professionals, these superheroes are set to amaze with their masterful strategy and skill, stopping at nothing to claim their tag.

The Players, everyday Aussies from all walks of life, must avoid being tagged at all cost, leading to thrills, spills and awe-inspiring skills.

I’m so excited to introduce Australia to these extraordinary Players and Pro Taggers. I’ve been lucky enough to line up against some of the best athletes in the world and our Pro Taggers are on the same elite level. Their mind-blowing feats of athleticism, lighting fast pace and strategic skill will keep you on the edge of your seat and yes they’ll even be wearing lycra, thank god it’s them and not me.

Matt Shirvington, Ultimate Tag host

It’s finally here! I cannot wait for everyone to fall in love with this show like I have. Expect high-octane thrills, big characters and even bigger courses. Ultimate Tag is like nothing you’ve ever seen before.

Abbey Gelmi, Ultimate Tag host

Ultimate Tag starts 7.00pm Sunday, 7 March on Channel 7 and 7plus

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The kids are on par!


Holey Moley Junior steps up to the tee

Holey Moley Junior, a Holey Moley competition event special showcasing Australia’s brightest golfing prodigies, will tee off 7.30pm Monday, 1 March on Channel 7.

Holey Moley Junior brings together eight of the country’s most talented junior mini golfers, ranging in age from eight to 10 years, to battle it out across three wild rounds.

While they show off their incredible skills on the most extreme mini golf course on the planet, these competitive kids are chasing the ultimate prize: the Holey Moley plaid jacket, golden putter, a whopping $10,000 golf shopping spree and being crowned the world’s first-ever Holey Moley Junior Champion.

How will these golfing stars of tomorrow deal with the death-defying Holey Moley obstacles? That’s where their parents step in. While the kids take the putts, their adult caddies will take the hits on diabolical course favourites, including Putter Ducky, Dutch Courage, Putt the Plank any many more.

With hours of daily training and prior wins in junior golf tournaments, it’s an even pack heading into the competition.

Standing by with words of Holey Moley wisdom for contestants and caddies will be host Sonia Kruger, Holey Moley Resident Golf Pro Greg Norman and commentators Rob Riggle and Matt Shirvington.

Holey Moley is created and produced by Eureka Productions for the Seven Network.

Holey Moley Junior at 7.30pm Monday, 1 March on Channel 7 and 7plus

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Think fast! Ultimate Tag is almost here


It’s the playground favourite, supercharged

Everyone has a memory playing tag. Very few remember it quite like this.

Welcome to the Ultimate Tag arena: where high-octane thrills, spills and physically spectacular feats guaranteed to give you chills are par for the course. This is a game that takes the universally loved game we grew up with and flips it, and often its competitors, on their heads. 

Australians from all walks of life are set to put the pedal to the mettle, stepping up to the challenge against superhero Pro Taggers, who include some of the world’s most renowned parkour stars, sports champions, sprinters, gymnasts and martial arts pros determined to give whatever it takes to win.

The world’s fastest game takes place across six Heats, three Semi Finals and one epic Grand Final, and promises to be like nothing you’ve ever seen before. 

Players must run, spin, dodge, tumble and dive their way around huge obstacle courses in the Ultimate Tag arena, with every course and run getting more intense and challenging. The courses – Survival Tag, Gravity Tag, Revenge Tag, The Wall, Stealth Tag, Dodge Tag, The Alley and The Vortex – are all designed to push Pro Taggers and Players to their absolute limits.

The last standing male and female Player will take home a life-changing $100,000 prize money as well as the title of Australia’s first Ultimate Tag Champion. 

Will anyone have what it takes to reign supreme in this supercharged contest?

Anchoring the series are hosts Matt Shirvington and Abbey Gelmi along with commentator Bill Woods, who will follow all the explosive action in the arena.  

Ultimate Tag is coming soon on Channel 7 and 7plus.

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Nicole Bence Appointed Chair of IAB Australia Board

By SEVEN, Seven West Media

Nicole Bence, Network Digital Sales Director at Seven West Media, has been appointed Chair of the IAB Australia Board, effective immediately.

Ms Bence succeeds Matt Rowley, CEO of Pedestrian Group, who has been Chair since January 2019. She has been a member of the IAB Australia Board since 2020.

As Chair, Ms Bence will work closely with IAB Australia CEO, Gai Le Roy, on initiatives and programs to address key industry matters.

It has been a delight working with Matt over the last two years driving some amazing initiatives including diversifying the board as well as significantly expanding the member base. Nicole is a passionate leader with such a strong knowledge of digital media and data, but she is also a true cross media leader. Nicole will lead the Board into what is an incredibly busy and important time for the digital advertising industry.

Gai Le Roy, IAB Australia CEO

It’s a great privilege to take on the Chair role at IAB Australia and I’m very excited to have the opportunity to build on Matt’s great work. IAB Australia’s key purpose to grow sustainable and diverse investment in digital advertising in Australia has never been more important. The digital advertising and technology ecosystem is changing rapidly and constantly, and I’m honoured to be able to play a part in its evolution and growth. One of my key priorities is to champion the power and efficacy of digital advertising. A trusted, robust and effective measurement metric, with standards that inspire confidence across the entire media and marketing sector, is critical for our industry.

Nicole Bence, Network Digital Sales Director at Seven West Media

Single mum vaults into the arena


Ex-gymnast takes on a superhero with a parallel past

Single mum Michelle is entering the Ultimate Tag arena to inspire her children and show them anything is possible.

As a teenager, Michelle held a scholarship at the Australian Institute of Sport in gymnastics, where she had her sights set on the 2000 Sydney Olympic Games. When chronic fatigue crushed her immune system and her dreams, Michelle drifted away from sport.

Despite adversity, Michelle’s yet to wave her white flag, getting back on the (pommel) horse to prove that no challenge is too great, not even the Ultimate Tag arena!

Of course it’s not called gym-nice-tics for a reason, which Pro Tagger Supernova knows all too well, having represented Australia for over 10 years internationally. Since beginning gymnastics at six-years-old, Supernova has been in three World Championship teams and held the Australian Beam Champion title for the past five years.

Michelle will certainly have to bend over backwards to avoid the superhero with a similar past.

Hosts Abbey Gelmi and Matt Shirvington will cover all the electrifying action of the fastest game on the planet as we find Australia’s Ultimate Tag Champions.

Ultimate Tag is coming soon on Channel 7 and 7plus

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Tanila’s banking on Ultimate Tag glory


Can a bank manager outrun a superhero?

Tanila is a bank manager on a mission: to prove that David can beat Goliath. But is his mouth writing cheques his body can’t cash in the Ultimate Tag arena?

He’ll find out fast as he takes on some of the fiercest Pro Taggers in the game, including Hammer and The Bulldog. Real-life superhero, Hammer, has an incredible wingspan of nearly two metres, while The Bulldog’s bark is just as bad as his bite. 

This bank manager must count on every skill in his reserve to take on his biggest challenge yet.

Ultimate Tag takes the playground game we know and love to a whole new level – a blockbuster tournament in outrageous arenas between everyday Aussies and blisteringly fast pros. The goal? Just don’t get caught.

Will Tanila’s number be up, or will he manage to evade the Pro Taggers and stay on course for a windfall of $100,000?

Ultimate Tag is coming soon on Channel 7 and 7plus

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Seven West Media and Google strike long-term partnership

By 7NEWS, SEVEN, Seven West Media

Seven West Media (ASX: SWM) today announced it has entered into a LOU to form a long-term partnership with Google to provide news content to the Google Showcase product which launched in Australia in early February.

The agreement will be subject to executing a long form agreement within the next 30 days.

This is a great outcome for Seven West Media and for Google. Our new partnership recognises the value, credibility and trust of our leading news brands and entertainment content across Seven and West Australian Newspapers.

I’d like to thank Prime Minister Scott Morrison and the Chair of the Australian Competition and Consumer Commission, Rod Sims, with particular recognition of Treasurer Josh Frydenberg, who has been instrumental in the outcome of this ground-breaking agreement.

Their outstanding leadership on the implementation of the proposed News Media Bargaining Code has resulted in us being able to conclude negotiations that result in fair payment and ensure our digital future.

The negotiations with Google recognise the value of quality and original journalism throughout the country and, in particular, in regional areas.

Google is to be congratulated for taking a leadership position in Australia and we believe their team is committed to the spirit of the proposed code.

Kerry Stokes AC, Seven West Media Chairman

We are proud to support original, trusted, and quality journalism and are excited to welcome Seven West Media today as a major Australian publishing partner to join Google News Showcase.

Seven West Media is one of Australia’s leading integrated media companies across broadcast, print and digital news and joins with 21 publications across a variety of titles as diverse as The West Australian, 7NEWS, PerthNow, the Albany Advertiser, the Geraldton Guardian and the Broome Advertiser.

Our partnership with Seven West Media sees us make a substantial investment in the future of journalism not just across the metropolitan areas, but importantly in regional areas too where titles like the Kalgoorlie Miner and the Harvey-Waroona Reporter are at the heart of the local community.

Showcase has been very well received since its launch in Australia a little over a week ago with our publisher partners receiving one million views of their content in just eight days, demonstrating that Showcase offers a constructive path forward for publishers, readers, and Google.

Mel Silva, Managing Director for Google Australia and New Zealand

Seven West Media Managing Director and CEO, James Warburton, welcomed today’s announcement.

This is another significant step in Seven West Media’s transformation journey.

Google recognises the strength of our audiences through our engaging content and leading platforms. We are excited to be partnering with them as we pursue the next stage of our strategy.

James Warburton, Seven West Media Managing Director and CEO

Seven West Media will advise more details following the execution of the long form agreement.

This release has been authorised to be given to ASX by the Managing Director and CEO of Seven West Media Limited.

Seven’s Supercars team revs up


Mark Beretta headlines live and free coverage

Motorsport fans will be the big winners in 2021 after the Seven Network today unveiled a fresh and exciting new commentary team for this year’s Supercars Championship.

Leading sports broadcaster Mark Beretta will headline Seven’s live and free motorsport coverage this year, as the network makes its long-awaited return to Supercars, starting with the Mount Panorama 500 at Bathurst on 27-28 February.

Co-hosting Seven’s coverage at Bathurst will be Abbey Gelmi, making her Supercars debut after playing a key role in the network’s sport coverage in recent years.

The other fresh faces Seven will unveil at Bathurst include:

  • • Australian Rally Champion Molly Taylor, who will work alongside fan favourite Mark Larkham in pit lane
  • • Long-time Supercars driver Jack Perkins – son of motorsport legend Larry Perkins – who will provide expert commentary
  • • Australian cricket great and motorsport lover Brad Hodge, who will bring fans all the colour, excitement and characters at Mount Panorama

Motorsport icons Neil Crompton, Mark Skaife, Craig Lowndes and Garth Tander will also be part of the coverage, along with Charli Robinson.

We’re counting down the days until the world’s greatest touring car championship returns to where it belongs, on Seven and 7plus.

We are rapt to bring all Australians the passion, intensity, chaos and sheer excitement of V8 racing, with a fresh new commentary team that will give our new era of motorsport coverage a dynamic edge.

There’s no better way to get things started than at Bathurst, the spiritual home of Australian motorsport.

Lewis Martin, Managing Director Seven Melbourne and Head of Network Sport

The Mount Panorama 500 is the first of six races in 2021 that will be broadcast live and free on Seven and live-streamed on 7plus. The season’s highlight comes in October when Supercars returns to Mount Panorama for the iconic Bathurst 1000.

Highlights from the other races of the Supercars Championship will be replayed on Seven and 7plus the same day of the race.

Supercars returns to Seven from 27 February
Mount Panorama 500 on Channel 7, 7mate and 7plus

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The true crime drama event of 2021


How did a game show bring down a serial killer?

From the multi-award-winning makers of global hits Line of Duty and Bodyguard, comes monster UK hit and true crime drama event: The Pembrokeshire Murders.

This gripping three-part series brings to life the extraordinary cold case pursuit of the most notorious serial killer in Welsh history, a former farm labourer dubbed the “Bullseye Killer”.

The Pembrokeshire Murders tells the true story of Operation Ottawa, a cold case investigation into two double murders from the 1980s, which took place in Pembrokeshire, South Wales. It is based Catching The Bullseye Killer, a book by Steve Wilkins who was the senior investigating officer in the case. 

In 2006, the newly promoted Detective Superintendent Steve Wilkins decided to reopen both cases. Employing pioneering forensic methods, Wilkins and his handpicked team found microscopic DNA and fibres that potentially linked the murders to a string of burglaries committed in the 1980s and 1990s. The perpetrator of those robberies was nearing the end of his prison sentence, but if Steve Wilkins was right, he was also a serial killer.

Could Steve and his team find enough forensic evidence to charge their suspect before he was released to potentially kill again? And what vital clue on TV game show Bullseye helped crack the case?

Luke Evans as Steve Wilkins

Starring Welsh-born Hollywood actor Luke Evans (Beauty and the Beast, The Alienist, Dracula Untold), The Pembrokeshire Murders debuted in the UK last month to critical acclaim and monster ratings, becoming ITV’s biggest new drama series since 2014 and its biggest drama launch since 2006.

The Pembrokeshire Murders coming soon on Channel 7 and 7plus

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