CTV AD Formats

TikTok 

  •    7Interactive was a core element of TikTok’s ‘You Have To See It’ brand campaign which featured the well-known Mystery Apartment Girl TVC. 

  •    TikTok’s campaign prompted 7plus viewers with a question based on something that happened within the TVC. 

  •    7Interactive offered viewers the opportunity to engage with the TikTok brand by selecting the right answer using their remote control adding further intrigue to the campaign. 

Land Rover 

  •    To build on consumer consideration for the Land Rover defender, the 7ACT technology brought it to life.  

  •    Running as part SAS programming, 7ACT linked to the Land Rover website offering viewers the chance to design/build their own Defender virtually. 

Wisr

  •    Wisr leveraged the 7ACT technology within their Tokyo Olympics campaign to encourage consumers to access their loan calculator.

  •    As a result, over 500 consumers complete the action and were provided with a personalised loan rate via the QR connectivity direct to the Wisr digital assets. 

Contact our National Digital Sales Director, Nicole Bence via email at nbence@seven.com.au to hear how we can drive results for your business.